Friday 18 April 2014
UK tourism

UK eyes big GCC tourist flow with new visa rules

UK tourism is likely to benefit from the visa rule changes for high-spending UAE, Oman and Qatar nationals with some big players expecting a 40 per cent jump in Emirati tourist flow in 2020. Effective from the first quarter of 201


VisitBritain, Qatar Airways launch tourism drive

VisitBritain, UK’s national tourism agency and Qatar Airways have launched an experiential marketing campaign to inspire more leisure travel to the UK from Saudi Arabia via the airline. With a projected total spend of GBP729


Britain launches massive tourism campaign

VisitBritain, Britain’s national tourism agency, has announced the launch of its 'Goodwill Ambassador' programme in conjunction with its four-year global ‘Britain You’re Invited’ campaign. The 'Britain You’re Invited,' camp


Visit to UK castles, palaces top tourists' wish list

A tour of a Welsh castle, a visit to Buckingham Palace and a stay in a Scottish Castle are the top three things foreign tourists want to do during a visit to the UK, results from a new report showed. The “The Appeal of Only-In-Britain Acti


VisitBritain picks M&C Saatchi for new campaign

M&C Saatchi has been selected to work on UK national tourism agency VisitBritain’s new ‘You’re Invited’ global marketing campaign. The agency will provide the full suite of marketing communications services aimed at boosting tourism ar


UK tourism office's new campaign for ME youth

VisitBritain, the UK’s tourism authority, is to focus its 2010 marketing campaign on a ‘Dynamic Britain’ theme in a bid to attract the younger generation of travellers from the Middle East to Britain. The ‘Dynamic Britain’ theme highlights


Visit Britain plans new promotion

As Britain gears to host the next summer Olympic Games and Paralympic Games in 2012, VisitBritain, UK's national tourism agency, is working on its strategy to promote Britain as a leading tourist destination. VisitBritain’s global netw

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