Sunday 31 August 2014
 
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Luxury brands

Experiential marketing ‘crucial for luxury brands’

More than 90 per cent of luxury executives believe that experiential marketing is crucial to their brand’s ability to connect with ultra wealthy clients, not digital marketing, which they see as a vehicle for brand awareness, a report said

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Luxury brands step up battle for travelling shoppers

Luxury brands are stepping up the battle for travelling shoppers with more outlets at airports and on cruise ships, tapping into one of the fastest growing sections of the market that looks set to keep booming thanks to soaring numbers of Asian

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Investcorp eyeing Italy luxury brands

Bahrain-based Investcorp, one of the Middle East's largest private equity firms, is on the lookout for Italian luxury and retail brands that want to expand internationally a top official said. "We have spent a lot of time

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Investcorp eyeing Italy luxury brands

Bahrain-based Investcorp, one of the Middle East's largest private equity firms, is on the lookout for Italian luxury and retail brands that want to expand internationally a top official said. "We have spent a lot of time

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Major luxury brands to feature at Riyadh expo

Many of the world’s leading luxury brands and services, from a broad selection of luxury categories, will go on show at the upcoming American Express World Luxury Expo in Riyadh. The event will take place at the palatial Rit

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Lexus tops customer satisfaction index

Lexus ranked highest in customer satisfaction among luxury brands in the J D Power and Associates 2012 Customer Service Index (CSI) Study for the fourth consecutive year. Lexus achieved an overall CSI score of 861 on a 1,000-point scale, 1

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DSF shoppers are affluent, says expert

Gulf visitors to Dubai Shopping Festival are increasingly-affluent and in search of a compelling combination of high-end experiences that differentiate one premier destination from another, a global destination promotion expert said. From

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Demand boost for luxury brands

Strong demand for luxury brands from developing markets drove a 33 per cent rise in fourth quarter sales at Burberry, sending the British group's already buoyant shares to a new high. Burberry's better-than-expected sales figures came a da

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Mall of the Emirates to open fashion wing

Mall of the Emirates, a top shopping destination in Dubai, will open a luxury wing featuring more than 40 high profile brands on September 1. The new Fashion Dome, spread over a gross leasable area of 10,500 sq m, will offer high fashion n

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Investcorp eyes luxury brands

Investcorp, a Bahrain-based provider of alternative investment products, said it planned to buy stakes in homegrown Mideast luxury goods companies as part of a plan to invest $650 million in the region in the next two years. Investcorp, pr

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