Saturday 30 May 2015
 
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FMCG

Social media’s importance for FMCGs highlighted

Dubai Media Network (DMN), a UAE-based social media and digital marketing service provider, has highlighted the influence of social media’s ability to amplify word-of-mouth marketing on the fast-moving consumer goods (FMCG) landscape in th

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Social media’s importance for FMCGs highlighted

Dubai Media Network (DMN), a UAE-based social media and digital marketing service provider, has highlighted the influence of social media’s ability to amplify word-of-mouth marketing on the fast-moving consumer goods (FMCG) landscape in th

More…

Social media shaping FMCG landscape in GCC

Social media’s ability to amplify word-of-mouth marketing has been transforming the fast-moving consumer goods (FMCG) landscape in the oil-rich Gulf Cooperation Council (GCC) region, according to DMN, a UAE-based social media and digital m

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Social media shaping FMCG landscape in GCC

Social media’s ability to amplify word-of-mouth marketing has been transforming the fast-moving consumer goods (FMCG) landscape in the oil-rich Gulf Cooperation Council (GCC) region, according to DMN, a UAE-based social media and digital m

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Rosette, Swiss firm in FMCG tie-up

Kuwait-based conglomerate Rosette Group and GOExport, a Swiss export and import company, have partnered to exchange international experience to achieve a high level of fast moving consumer goods (FMCG) business services in the region.

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MAN Consumer showcases leading FMCG brands

MAN Consumer, the FMCG arm of MAN Investments, will showcase a range of leading global brands at Sial 2013, the Middle East food exhibition in Abu Dhabi, which begins today (November 24). MAN Consumer’s activities include a

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Eurostar named Saudi distributor for FMCG

Eurostar Group, a leading business conglomerate, has won exclusive distribution rights for leading Indian FMCG (fast moving consumer goods) brands in Saudi Arabia. The group will have the exclusive rights for the brands Mother'

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FCMG ‘prone to shift in brand loyalty’

Forty-two per cent of consumers may not end up buying their first preferred brand, a report said, adding that that fast moving consumer goods (FCMG) are more prone to consumers moving in and out of brands. This results in no true

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Masafi named region’s favourite water

Masafi, one of the leading FMCG brands in the region, has announced that the Masafi water has been named the region’s favourite water at the first Middle East Beverage Awards held recently in Dubai. The awards were handed ov

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Masafi voted Superbrand for branding excellence

Masafi, one of the leading FMCG brands in the region and a leading producer of natural mineral water in the Gulf, has won the Superbrands 2012 recognition for Excellence in Branding. The Superbrands award was handed over at an event at The

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