Wednesday 14 October 2015

Leading strategist tackles marketing issues

Marketing strategist Jack Trout conducted a full day workshop with top business leaders from across Dubai yesterday (November 4). The workshop was hosted by Tecom’s Media Cluster which includes Dubai Media City, Dubai Studio


Siegel+Gale appoints new strategist

Siegel+Gale, a top strategic branding consultancy and part of communications firm Omnicom Group, has appointed Christine Anis to the position of strategist at its regional Middle East office in Dubai. Anis joins Siegel+Gale with seven year


Obama strategist to address business forum

David Plouffe, the man credited to have orchestrated Barack Obama’s presidential campaign, will address top-level business executives at an upcoming business forum in Dubai. The Leaders in Dubai Business Forum is set to be held on October

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