Tuesday 19 March 2024
 
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Ooredoo launches global Leo Messi campaign

Qatar-based telecom company Ooredoo has launched its first-ever global communication campaign with brand ambassador Leo Messi.    The campaign includes an international commercial featuring the football skil

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Ooredoo launches global Leo Messi campaign

Qatar-based telecom company Ooredoo has launched its first-ever global communication campaign with brand ambassador Leo Messi.    The campaign includes an international commercial featuring the football skil

More…

'Bomb code' in ad alleged; Egypt questions Vodafone

Egyptian state security prosecutors are questioning the makers of a commercial for Vodafone Egypt after a little-known rap singer alleged the ad included coded signals for bomb attacks by the Muslim Brotherhood. The Egyptian unit

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GCC spending on adverts up 17pc in Q1

Total advertising expenditure in the GCC rose to $2.22 billion during the first quarter of the year, representing an increase of 17 per cent over the same period last year. According to an industry expert, the positive results reflect a si

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