Saturday 30 April 2016
Digital advertising

Global digital ad spend to hit $1bn in 2 years

Global digital advertising spend is growing at 37 per cent per annum, and is projected to reach a whopping $1 billion in 2017, according to a report by Middle East Communications Network (MCN). But the regional digital advertising


Digital advertising defies downturn in Britain

Advertising spending on the internet jumped 12.5 per cent in Britain last year, defying a flagging economy as companies battled to reach consumers spending more time on smartphones and tablet computers. The Internet Advertising Bu


Zain Bahrain official at key conference

Zain Bahrain’s e-marketing project manager Ali Ahmed Sabkar participated as speaker at the panel discussion at the “Digital Advertising World Middle East Conference – The Internet Show 2011”, held recently in Abu Dhabi. “There has been a p


Microsoft sees strong online ad growth

Digital advertising will continue to grow strongly for the next four to five years, driven by online video and emerging markets, a Microsoft executive said on Wednesday. The rise of mobile devices such as computer tablets and smartphones i

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