Thursday 25 December 2014

Samsung tops Saudi brand awareness index

Samsung achieved the highest ‘buzz score’ in a brand ratings survey in Saudi Arabia, which indicates consumers have heard something positive about the brand by advertising, news or word of mouth in the past two weeks.


Emirates tops brand perception ranking in UAE

Dubai-based Emirates, one of the fastest growing international airlines, ranked number one in a survey of brand perception in the UAE, followed by Samsung and Apple. Emirates scored 58.2 points in the 2012 BrandIndex Buzz Annual R


DIB ranked best banking brand in UAE

Dubai Islamic Bank has been named the top performer in the UAE banking sector in a recent survey that monitored 474 brands across 16 sectors. The BrandIndex survey conducted by YouGov Siraj, a research and consulting organisation, is based

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