Saturday 23 August 2014
 
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Total Marketing Summit

74pc ME firms 'unaware of communication practices'

Seventy four per cent of companies in the Middle East rarely adhere to international best practices in communications, says the Finsbury GCC Corporate Communications Sentiment Survey. There are some companies that communicate well but many

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Online advertising set to hit $266m in region

Online advertising is expected to grow by four percent over the next three years in the Arab region, and reach an estimated Dh977 million ($266 million) by 2013, a report said. The Arab Media Outlook reports that now online advertising dra

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