Nissan has repeated its top ranking as the Middle East’s most effectively marketed automotive brand following the announcement of the influential Effie Awards, the ‘gold standard’ in marketing communications effectiveness.
Nissan has been ranked among the world’s greenest brands, improving its position to fourth place in Interbrand’s Best Global Green Brands report, up from fifth last year.
The survey cited Nissan’s leadership in e
Daimler AG and Nissan Motor are jointly investing $1.36 billion to develop premium small cars and build a factory in Mexico, the companies said, in a step that deepens co-operation between the Mercedes-Benz and Infiniti brands.
Japanese automaker Nissan achieved record sales in bahrain last year mainly driven by the demand for its affordable sports car 370Z which boasts of a 328-horsepower 3.7-litre V6 engine.
YK Almoayyed and Sons, the exclusive Nissan
Arabian Automobiles, a flagship company of AW Rostamani Group and the exclusive dealer for Nissan in Dubai and Northern Emirates, has recorded a 42 per cent increase in sales of Nissan vehicles in the first quarter of the year, outperforming t
Nissan Motor Co is looking to give its Infiniti premium brand a design makeover that will dilute its Japanese roots and flaunt a more "passionate" Latin feel.
The bold initiative aims to rev up an upscale brand that has
Japanese automaker Nissan has announced its flagship sedan, Altima has captured 33.3 per cent of the car market in Bahrain and is the top-seller in the mid-size luxury sedan segment, said a report.
"It is not surprising that
Japanese automaker Nissan achieved record sales in the Middle East of 196,885 vehicles in the 2013 financial year, a 23.1 per cent increase versus financial year 2012.
This same record results registered March as the highest sales
Nissan has begun tests on innovative paint technology that repels mud, rain and everyday dirt, meaning drivers may never have to clean their car again.
The specially engineered super-hydrophobic and oleophobic paint, which repels
Nissan and Sony Computer Entertainment have announced that online qualifying for the 2014 Nissan PlayStation GT Academy is now open in the Middle East.
In addition, 10 live qualification events for the gamer-to-real-racer competit