Saturday 13 February 2016
 
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Marketing

Etihad appoints Lowe Open as global direct marketing agency

Etihad Airways, the national airline of the UAE, has appointed Lowe Open as its first global direct marketing agency following a competitive pitch. The UK-based creative agency has been tasked with enhancing direct marketing activ

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Asteco boosts Mideast management team

Asteco, a major regional and international real estate services company, has announced two key management appointments in its sales and marketing division. Industry veteran Mario Volpi has been appointed as the head of project sal

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Alba appoints manager of customer services, marketing

Aluminium Bahrain (Alba), a leading aluminium smelter in the world, has appointed Mohammed Khalid as the manager of customer services and marketing operations. In his new role, Khalid will be overseeing customer service operations

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Digital marketing 'game changer for SME businesses'

Beirut In, a leading online solutions agency in the Middle East, said that digital marketing provides a glimpse of what the future would look like for small and medium enterprises (SMEs) in the region.    Ac

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Wacom appoints senior VP of marketing

Wacom, a global leader in marketing and distribution, has appointed Ed Neumann as senior vice president to develop and orchestrate the global marketing activities for the Creative Business Unit. Neumann will develop overall market

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Microsoft event focuses on reaching SMBs

Microsoft Gulf and its leading distributors hosted an event focused on enabling the channel community to be able to strategise better and reach the small and medium businesses (SMBs) in the UAE with the right tools, product offerings and effec

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Gulf Interiors 'has unique marketing proposition'

The upcoming gulfInteriors exhibition provides the unique marketing advantage amongst GCC’s interior design expos according to the event organizers Hilal Conferences and Exhibitions (HCE). The dedicated show is set to run from Apr

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Top auto executive to lead Nissan in region

Fadi Ghosn, one of the top executives in the automotive industry in the Middle East, has been appointed marketing director/chief marketing officer for Nissan Middle East. Ghosn will report directly to Samir Cherfan, the company&rs

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New marketing VP for One&Only Resorts

One&Only Resorts, a leading luxury hotel group, has welcomed established industry leader Mike Bonner as its new vice president, marketing.   In this role, Bonner will be responsible for the entire global marketing of the

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Dubai Airports wins World Routes Marketing award

Dubai International (DXB) has won the World Routes Marketing Award 2015 in the 50 million passengers category, which was announced at the 21st World Route Development Forum which recently concluded in Durban, South Africa.  

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