Friday 29 March 2024
 
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Augmented Reality

BMW i pilots augmented reality product visualiser

BMW i is the first automotive brand in the world to offer customers an interactive, 3D augmented reality experience of their products in a pilot programme which is being rolled-out from today. Using Tango, Google’s smartphone augm

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BMW i pilots augmented reality product visualiser

BMW i is the first automotive brand in the world to offer customers an interactive, 3D augmented reality experience of their products in a pilot programme which is being rolled-out from today. Using Tango, Google’s smartphone augm

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IoT driving future reality market to hit $150bn

The global virtual reality (VR), augmented reality (AR), and mixed reality (MR) market is projected to reach $150 billion by 2022, according to a report released by Bank of America Merrill Lynch (BofAML). While VR will account for

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Gitex to highlight virtual reality technologies

Gitex Technology Week, an upcoming IT trade fair in Dubai, UAE will showcase the largest area in show history for augmented reality (AR) and virtual reality (VR) technologies with 560 sq m of the show committed to AR and VR exhibitors.

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Volkswagen to debut app at Dubai motor show

Volkswagen will debut an augmented reality app that is capable of ‘recognizing’ Volkswagen models and provide users with interactive digital content at the upcoming Dubai International Motor Show on November 10. Using

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Qapco in tie-up for augmented reality research

Qatar Petrochemical Company (Qapco) and the College of the North Atlantic – Qatar (CNA-Q) have agreed to undertake research into the use of augmented reality for training oil and gas sector students. Augmented Realit

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SPF Realty launches region’s first AR property app

SPF Realty, a leading real estate broker in the UAE’s freehold property sector, has launched Millennium Square mobile app, the region’s first-of-its-kind augmented reality (AR) application for a luxury residential project. M

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Seef Mall unveils world of augmented reality

Seef Mall, in cooperation with the National Geographic Channel, has launched Bahrain’s first world of augmented reality, which will enable visitors to get up close with the content of the channel from around the globe. Bahra

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Etisalat showcases Augmented Reality technology

  Etisalat Group, the telecommunications corporation with operations in 15 markets, today showcased its Augmented Reality technology at Gitex Technology Week 2012 in Dubai.    The new Augmented

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Samsonite unveils ‘augmented reality’ concept

Leading travel solutions company, Samsonite Goup, has implemented the revolutionary augmented reality interactive display concept, in select Samsonite classic stores in the Middle East. The concept has been introduced at the Samsonite show

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