Friday 18 April 2014
 
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Digital

Microsoft identifies new digital trends

A new Microsoft study has identified eight digital trends that impact the digital advertising landscape and are essential for brands to recognise to be effective in their advertising campaigns.    The study

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JCDecaux unveils digital screens at Dubai airport

JC Deaux Dicon, a subsidiary of leading outdoor advertising company JCDecaux, has unveiled a network of high definition digital screens at Concourse A of the Dubai International Airport. The 80-inch iVision screens offer an advert

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Simoco wins Bahrain airport DMR deal

Simoco Group, a leading mobile radio specialist, has won a five-year contract to deliver an advanced digital mobile radio (DMR) solution with its partner United Commercial Agencies (UCA) for the Bahrain International Airport. The

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Digital media industry players to be honoured

The region’s top players in the digital media industry will be honoured at an upcoming forum in Dubai in April. The Digital Media Forum (DMF) will take place on April 23 and 24 at the One & Only Royal Mirage in Dubai and

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UAE digital govt tops in ‘citizen satisfaction’

The UAE’s digital government has been ranked first in citizen satisfaction and third overall in a study conducted by Accenture, according to a report. The country was beaten by topper Singapore and runner-up Norway in the st

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Online ad spend to hit $1bn in Mena

Online advertising spending totalled $300 million in the Mena region in 2013, and is increasing at a 37 per cent growth rate a year to reach $1 billion in 2017, said an industry expert. “Online advertising is an essential dr

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Venture investors target Levant digital sector

Venture capital investors in Mena have their eyes set on the digital sector with almost half of all such investments going to this sector, a report said. Most ventures happened in Tunisia, Morocco and Lebanon, who currently lead t

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Cybercrime costs hit $1 trillion

Digital crimes are a growing concern with an estimated $1 trillion lost globally last year as a result of cyber crimes, said a report. The total direct cost of cybercrime reached $113 billion and the average cost per victim increa

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Salalah College of Applied Sciences goes digital

Anzyma, a leading digital signage solution experts in Oman, has provided high-tech digital network to the Salalah College of Applied Sciences campus. With a wide variety of campus information and community activities to promote, s

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GCC primed for digital banking: report

The GCC has solid foundations for a move towards adopting digital banking as a way of improving customer service as the region develops, said a report. Digital banking is an integral part of every bank’s agenda as a way to o

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