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Addax to host De Bono conference

Manama, March 27, 2008

Bahrain-based Addax Bank will be the headline sponsor of the one-day Edward de Bono conference in the Kingdom.

De Bono will appear live and in person at the Diplomat Radisson SAS Hotel, Bahrain, on June 1 to present Maximising Creativity and Lateral Thinking to Deliver Strategic Success.

The bank, which has won a number of international awards in the finance sector, has built its operations on a commitment to innovation in its investment strategy since the bank was founded less than five years ago.

“In today’s interconnected world, where technology is playing an increasing role and products are commodities, companies should look to the principles of creativity and lateral thinking to stand out from their competition,” said CEO of Addax Bank Yousef Al Essa.

Addax posted a 71 per cent increase in net profit year-on-year at the end of December, and a 77 per cent increase in gross consolidated income. The bank’s capital increase year-end was heavily over-subscribed, with Al Waha Capital acquiring a 42.5 per cent stake in the bank.

Minister at the Prime Minister’s Court in Bahrain Shaikh Khalid bin Abdulla Al Khalifa has confirmed his patronage to the event.

The full-day conference is the latest in a series of thought leadership events to be held in Bahrain, organised by Global Leaders, following on from Ken Blanchard, the author of One Minute Manager, and Deepak Chopra. – TradeArabia News Service




Tags: Addax | Conference | Diplomat |

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