NBAD opens Masdar City branch
Abu Dhabi, March 12, 2011
The National Bank of Abu Dhabi (NBAD), a leading bank in the UAE, has become the first bank to open a branch in Masdar City, a sustainable development.
“Opening a branch in Masdar City is a natural outcome of the National Bank of Abu Dhabi’s vision and principles: NBAD is a forward-looking bank and has made Corporate Sustainability a key part of its strategy. Therefore it is appropriate that NBAD is the first bank to open its branch in a city that serves as a global paradigm for sustainability,” said Saif Al Shehhi, senior general manager of NBA’s Domestic Banking Division.
In another move to support Masdar and advance the cause of sustainability, NBAD was one of the banks providing $600 million financing to a group led by Masdar to build Shams-1, the UAE’s first and one of the world’s biggest, utility-scale solar power project.
The inauguration of the Masdar City Branch marks the opening of NBAD’s 113th branch in the UAE.
“As NBAD continues on its path toward becoming a sustainable bank, it supports and promotes other national programmes and efforts that advance sustainability; this is why we are here in Masdar City,” Al Shehhi said.
NBAD plans to reduce energy by 15 per cent, paper usage by 10 per cent and to reduce water consumption by 10 per cent in 2011. To this end, NBAD has created the Greener Office Programme as a more sustainable way of working, with 43 Green Champions advocating ways employees can work environmentally smarter to achieve these targets. The bank is currently in discussions with Masdar to work towards tracking NBAD’s carbon footprint.
“As the UAE’s leading bank, NBAD aims to have branches in strategic locations and also in areas where our presence serves UAE’s population,” said Suvo Sarkar, the general manager of NBAD’s of Consumer & Elite Banking.
“Masdar City is a unique, world renowned urban development that will be home to sophisticated residents and a global destination for visitors.”
“NBAD is proud to be the first bank to offer branch services in Masdar City and we will continue to serve our customers with the same quality that has earned NBAD high marks, such as the Best Bank in the UAE by Euromoney and one of the top 50 Safest Banks in the World by Global Finance,” Sarkar added.
In addition to highest standards of service, Masdar's employees benefit from special and exclusive offers from NBAD, a statement said. – TradeArabia News Service