Majid Al Futtaim launches ‘Just Dine’
Dubai, November 14, 2011
Majid Al Futtaim Finance has introduced the ‘Just Dine’ programme for its card holders, which is an innovative, feature-rich dining programme that offers exclusive discounts and deals at over 400 restaurants across the UAE.
Over Dh10 million ($2.72 million) is spent on dining annually in the UAE, or approximately 10 percent of all credit card spend. Dining culture in the UAE has evolved from a traditional pastime to becoming an engrained part of the modern day-to-day lifestyle and entertainment options enjoyed by residents and visitors.
The programme is the first-of-its kind loyalty program for Najm card holders and offers the broadest and most extensive choice of restaurants, with up to 30 percent discount at growing restaurants and cafes across Dubai, Abu Dhabi and Sharjah’s hottest dining and entertainment destinations including the Dubai Marina, the Walk at JBR, and Abu Dhabi’s Corniche area, in addition to hotels and all major shopping malls, a statement from the company said.
Distinct features of the programme include a dedicated table reservation service, a paperless concept with the virtual dining card and the Najm ‘Just Dine’ mobile application giving users the ability to download and conveniently access full information on restaurants and deals, on-the-go.
Additionally, the loyalty program rewards diners with opportunities for further value-added discounts and special offers at participating restaurants.
Membership for Najm ‘Just Dine’ is hassle-free and existing Najm Card holders are automatically registered, free of cost, the statement said . – TradeArabia News Service
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