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ENBD launches Gold Investment Account

Dubai, February 20, 2012

Emirates NBD, a leading bank in the region today launched its new Gold Investment Account that will enable customers to buy gold in electronic form.

The Gold Investment Account is the first of its kind in the region and facilitates retail banking customers to invest in gold savings, without the additional risk and costs associated with storing and moving physical gold, said a statement.

Customers holding a current or savings account in UAE dirhams or US dollars at Emirates NBD can now open a Gold Investment Account, in order to buy gold in electronic form. Similar to any other foreign currency account, the Gold Investment Account is designated with the currency code XAU, and is denominated in ounces, reflecting the manner in which gold is traded internationally.

“The Middle East and Indian sub-continent have always had a great affinity towards gold, backed by its association with jewellery and its inherent quality as a safe haven investment,” said Shekhar Krishnamurthy, head of retail assets and liabilities, Emirates NBD. “Given the double-digit growth rate that gold has shown in recent years, it continues to play a major role in banking wealth in the region, and more and more of our retail customers have expressed interest in investing in the precious metal.”

“The Gold Investment Account is a pioneering initiative from Emirates NBD and is specially designed to enable retail customers to buy gold in electronic form. We have received some very positive initial responses from our customers to this innovative product, and look forward to growing this significantly as people turn to gold as a traditional store of value in the low-interest yielding economic environment,” added Krishnamurthy.

The Gold Investment Account is available to both individual and corporate investors wishing to invest in gold. Individual investors can open a Gold Investment Account instantly through Emirates NBD’s Internet Banking platform. Transactions can then be carried out via an e-banking platform or through the physical branch.

With the Gold Investment Account, customers in the region have the opportunity to save in gold, starting from as low as Dh500. Alternatively, they can set up a Systematic Investment Plan (SIP) to buy small units of gold every month in the Gold Investment Account. This account also offers the facility of transferring the gold balance to another XAU account holder or selling back to the bank, said the statement. – TradeArabia News Service




Tags: retail | electronic | Emirates NBD | Gold investment Account |

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