BT launches new service for financial markets
London, February 20, 2011
British Telecommunications (BT), a leading provider of communications solutions and services with operations in more than 170 countries, has unveiled its collaboration service for financial markets.
Customer trials showed that BT’s collaboration service allowed users to spot opportunities, make faster and more informed decisions, provide advice to clients and move to capture client order-flow ahead of the competition, the company said in a statement.
This allowed them to service their clients better and with greater efficiency, it added.
BT’s collaboration service allows professionals to manage multiple real-time conversations over voice, video and instant messaging and to select and share supporting information quickly and easily at the desktop or on mobile devices.
Larry Tabb, founder and CEO, Tabb Group, said: “New regulations are changing the market structure for virtually all asset classes in virtually all geographies. As this occurs, it will be imperative for firms to work with their clients around the globe to help them understand these transitions and their impact on liquidity."
"Being able to integrate both electronic and voice channels into a seamless collaborative environment will become a differentiating feature in a very competitive and changing world,” he noted.
Howard Boville, head of financial markets and MD trading systems, said: "BT recognises that the financial services world is often the first to embrace new technologies and is relentlessly looking for new and efficient ways of working for competitive advantage."
"BT developed this innovative cloud-based collaboration service to continue to drive the industry towards faster, more informed communication and decision making in a flexible, scalable manner which is adaptable to market or regulatory changes," he added.-TradeArabia News Service