Laticrete provides 'green' tile and stone
Laticrete to unveil key products at Dubai show
Dubai, March 24, 2013
Laticrete, a leader in the manufacturing of innovative systems for the installation of tile and stone, is set to showcase its key products at the 'Outdoor Design Build & Supply' trade show which opens in Dubai tomorrow (March 25).
The international outdoor design, exterior and landscaping tradeshow will be run till March 27 at Dubai International Convention & Exhibition Centre.
US-headquartered Laticrete is a key player in the design, manufacture and service systems for the permanent, trouble free installation of weatherproof, green, durable, and safe flooring, facades, coatings and waterproofing for buildings.
At the Dubai show, Laticrete will showcase a new line of Masonry Veneer installation System (MVIS), which can totally eliminate mechanical dry fixing.
The products in the line up include systems like Hi- BondMasonry Veneer Mortar which has extremely high characteristics and PremiumMasonry Pointing Mortar, which can fill the joints even up to 35mm, said the company in a statement.
The company said it was committed to 'creating solutions today that help preserve a better tomorrow.'
Laticrete pointed out that all of its products contribute to Leadership in Energy and Environmental Design (Leed) points to achieve different levels of certification.
It provides tile and stone installation materials certified by Green guard based on criteria used by the US EPA, Osha and the US Green Building Council’s Leed-CI program.
The US firm continues to innovate and set the standard in both service and product in many areas, including tile grout, radiant floor heating systems, crack suppression, waterproofing, sound control, adhesives and mortars.
Laticrete said it has a major presence in the region supplying its products to several key projects in the region.
These include Dubai Metro, BurjKhalifa, Burj Al Arab, King Abdullah University of Science & Technology in Saudi Arabia (1st platinum project in Saudi Arabia), Princess NouraBint AbdulRahman University for Women in Riyadh and Masdar in Abu Dhabi.-TradeArabia News Service