Asteco, a major regional and international real estate services company, has announced two key management appointments in its sales and marketing division.

Industry veteran Mario Volpi has been appointed as the head of project sales, while Ruby Sawhney has been named the marketing manager for its real estate sales, leasing and franchise divisions.

Volpi brings more than 30 years’ sales experience to the table, and is tasked with overseeing sales and leasing activities for the Asteco's sizeable portfolio of high profile projects, focusing on overall strategy, market pricing analysis, sales negotiation management and team development.

A veteran of the property market in both London and the Mena region, Volpi held several senior positions in the UK with renowned countrywide property specialists Jackson-Stops & Staff, said a statement from Asteco.

Volpi is a well-recognised figure in Dubai real estate circles having held numerous management positions with eminent real estate companies where he was responsible for a number of projects across the UAE, it stated.

"A combination of solid industry experience and an in-depth knowledge and understanding of the region made him an obvious choice to lead our projects team," said John Stevens, the managing director at  Asteco.

"Our sales and leasing portfolio is constantly expanding so Mario’s appointment will promote further growth and underscores Asteco’s prominent position as the region’s leading real estate consultancy and property management firm," he added.

Sawhney is a sector specialist with more than 10 years’ hands-on marketing experience across the GCC, said the statement from Asteco.

She has in-depth knowledge of communication strategy development and implementation, project launches, product management, branding and advertising across the real estate, construction and retail spectrum.

Sawhney was previously head of marketing & communications for the Jafza-based Danube Group, where her global communications and marketing remit across all divisions included construction and building materials, retail and real estate portfolio activities.

Prior to that, she led the marketing team at the multimillion Global Omani Development & Investment Company (Glorei), Oman’s largest real estate company, where, among other projects she was part of the team who launched one of the Sultanate’s most luxurious developments, the Lamar Bausher mixed-use community, the statement said.

On her appointmant, Stevens said: “Sawhney brings fantastic all-round insight to the role, from cutting edge digital marketing capabilities and consumer research expertise, to budget planning and CSR strategy development."

"As we move into the second half of the decade, it is more important than ever that we maintain our market-leading position and, we look forward to rolling out some exciting new initiatives in 2016," he added.-TradeArabia News Service