Emaar, Arada launch Sharjah’s first branded hotel residences
DUBAI, November 8, 2021
Emaar Hospitality, a unit of Dubai developer Emaar Properties, has joined hands with Emirati developer Arada to launch the first branded serviced apartments building - Vida Residences 3 - within the Aljada master community in Sharjah.
Owned and developed by Arada, and operated by Vida Hotels and Resorts, the Vida Residences Aljada building contains one, two, three-bedroom branded serviced apartments and a major penthouse, which will add to Vida’s already impressive portfolio, including Vida Emirates Hills, Vida Downtown, Manzil Downtown, and the recently opened beach resort, Vida Umm Al Quwain.
According to Arada, the Vida Residences 3 Aljada consists of 149 high-end smart homes, all of which are fully furnished and decorated by Vida, a brand renowned for its sleek, contemporary aesthetics, minimalist luxury and immaculate finishes.
Buyers get to choose to live in or rent out their properties themselves, or lease back the apartment to the hotel rental pool and gain an enhanced return on their investment, stated the developer.
Set in the heart of Aljada, the high-end property is located along a lush green tree-lined boulevard that contains multiple shopping and dining experiences.
The building is located next to the Vida Aljada hotel, and is part of Naseej District, a new creative neighbourhood for Sharjah that also contains a world-class museum and makers’ district.
Construction on Vida Residences Aljada and the adjacent Vida Aljada hotel will commence in the second quarter of 2022 and is set to be completed by the end of the second quarter of 2023.
Arada Vice Chairman Prince Khaled bin Alwaleed bin Talal said: "The introduction of this impressive building is yet another step in our partnership with Emaar Hospitality Group and follows on from the successful launch of two branded residences buildings over the course of the last year."
"We are delighted to be able to provide our buyers with the service quality, finishing and amenities for which the Vida brand is well known," he noted.
Vida Residences 3 Aljada takes focus on bold, modern social spaces in line with its sister properties in Dubai and the Vida Hotels and Resorts brand.
Emaar said the residences are typified by the entrance lobby, a cosy and comfortable environment that encourages creativity and connection online and offline.
Apartments are fitted with smart home features, a standard in all Vida Residences, alongside warm and simple designs with immaculate finishes, stated the Dubai developer.
Residents will have exclusive access to a breath-taking rooftop infinity swimming pool and state-of-the-art gym, while little residents will be able to enjoy a dedicated family pool and kid’s play area.
"The opening of Vida Residences 3 Aljada is testament to Emaar’s commitment to continuously placing the UAE in the frontline of innovative and luxurious solutions for residents," remarked a company spokesman.
"Emaar Hospitality’s Group’s Strategy will ensure buyers are presented with residential units designed to reflect Vida’s iconic brand elements in the heart of Sharjah’s fastest-growing community," he added.
