Bioventus launches bone healing system in Saudi
HOOFDDORP, The Netherlands, September 20, 2016
Bioventus, a leader in orthobiologic solutions based in The Netherlands, has announced the launch of its Exogen Ultrasound Bone Healing System in Saudi Arabia.
Exogen uses safe, effective low-intensity pulsed ultrasound to help stimulate the body’s natural healing process. It also has an 86 per cent heal rate for fractures not healing on their own and provides 38 per cent faster healing of fresh fractures. In addition, 89 per cent of patients with high-energy fractures reported healing when treated with Exogen.
“This announcement marks another milestone as Bioventus continues expanding to international markets and growing its global footprint in orthobiologics,” said Tony Bihl, CEO Bioventus. “Zimmo, which has more than 40 years of experience serving the healthcare sector in the region, is working with us to distribute Exogen.”
“Earlier this spring a team from Bioventus that included representatives from sales and marketing and medical science experts and consultant, visited Riyadh and Jeddah and, trained more than 30 surgeons and key opinion leaders on how to use Exogen with patients for both fresh fractures and non-unions,” said Andrew Hosmer, managing director International, for Europe, Middle East and Africa, Bioventus.
“In addition, this move further grows our relationship with Zimmo as the company also distributes Durolane, our single injection hyaluronic acid osteoarthritis product,” he added. – TradeArabia News Service