Shell, Al Jaber in distribution tie-up
Abu Dhabi, August 16, 2010
Shell Aviation, a leading supplier of lubricants to the aviation industry, has signed an agreement with Abu Dhabi-based Al Jaber Group towards distribution of its lubricants in the UAE.
The agreement will see Al Jaber Group set up a distribution centre in Dubai to cater to the UAE aviation lubricants market.
Al Jaber will focus on the distribution of the full range of Shell Aviation lubricants products to Shell customers. Shell Aviation will continue to extend commercial and technical support to this network through a joint customer service alliance with Al Jaber Group.
Shell Aviation and Al Jaber may extend the agreement to cover other regional markets in the Middle East, a statement said.
“Al Jaber Group has a long relationship with Shell and we crowned this relation by extending it to Shell Aviation lubricants,” said Mohammed Al Jaber, chief executive officer, Al Jaber Group.
Fatima Obeid Al Jaber, chief operating officer, Al Jaber Group, said: “We are very excited to partner with Shell Aviation to become their lubricants distributor in the UAE. Our group’s established presence in areas like logistics and trading will help us grow and expand Shell Aviation’s lubricant offering in the UAE.”
Richard Jory, regional general manager, Shell Aviation, Middle East, South and Central Asia and Africa, said: “With over a century of innovation experience in aviation, we are pleased to offer a range of aviation lubricants designed to fulfil almost every lubrication need in the aviation industry.”
“Our partnership with Al Jaber Trading will help us secure the right quality supply chain for our customers in the UAE and increase our access to new customers across the region,” Jory added.
Shell Aviation has branded operations at airports in the UAE and Oman, and serves customers through third party distributors across the Middle East region, the statement said.
The company supplies specialty aviation lubricants and greases across the Middle East, and serves Middle Eastern based airlines across a network of over 850 airports across the globe, the statement added. – TradeArabia News Service