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Gulf Craft achieves $22m sales at Dubai boat show

DUBAI, March 8, 2016

UAE-based Gulf Craft, a leading superyacht shipyards, has announced that it sold Dh80 million ($22 million) worth of luxury yachts and leisure boats across its range at this year’s Dubai International Boat Show (DIBS).

The company’s announcement follows the successful unveiling of four new yachts – two of which are superyachts – across its expanding portfolio, marking the most number of launches the shipyard has ever presented in a single event, said a statement from the company.

Gulf Craft offered a wide range of crafts – from the luxurious Majesty Yachts line and Nomad Yachts long-range series, to the Silvercraft fishing boats and family cruisers and Oryx sport yachts and cruisers, it said.

The company also showcased the youngest tri-deck Majesty 110, the opulent Majesty 90, and the oceangoing Nomad 55. The Oryx 43 fly-bridge was also debuted for the first time in the country, it added.

Gulf Craft serves a diverse client base with different boating aspirations, enabling the shipyard to seamlessly adapt to shifts in the market, and its comprehensive in-house capacity and semi-custom capability further bolsters its value proposition – larger yachts can be built to order, which allows clients to receive a unique piece that is tailored to meet their individual requirements, it stated.

Mohammed Hussein Al Shaali, chairman of Gulf Craft, said: “What we have witnessed at this year’s show is the genuine buoyancy of the leisure marine market, one which we believe has been heavily supported by our global presence and growing worldwide interest in our take on boating and on-water living.”

“This year, we saw an increased number of international visitors, particularly from Europe, Asia, Australia, and the US – all specifically coming to see and experience our product range,” he added.

Erwin Bamps, CEO, Gulf Craft, said: “Our unique marketing approach continues to centre on delivering value, which is crucial during difficult economic times.”
 
“Rather than taking cost-cutting measures, our focus is on exceeding client expectations and giving customers a greater return on investment in terms of both product and service,” he said.

“By relentlessly investing in research and development and working closely with our suppliers to enhance the seagoing experience, we have made this possible,” he added. – TradeArabia News Service




Tags: | Gulf Craft | superyachts | Dubai event |

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