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York launches campaign in Saudi Arabia

RIYADH, April 18, 2016

Al Salem Johnson Controls, a leading provider of integrated heating, ventilation and air conditioning (HVAC) solutions and equipment, has launched its ‘York Promotional Campaign’ that will extend over April and May.

Globally present with a unique track record of 140 years in the world, and 60 years in Saudi Arabia, York stands out in the market with its distinctive reputation in the air conditioning industry, serving the most prominent landmarks, towers and global skyscrapers, and the biggest residential, commercial and industrial projects in the kingdom, said a statement from the company.

The campaign was launched under its theme “We Can Cool Your Homes with the Same Efficiency” showcasing York’s expertise in cooling mega projects.

Adding to the campaign’s theme, customers will benefit from a “Scratch and Win” coupon offer upon purchasing a York Iceberg Split AC, with a seven-year warranty on its compressor.

York is distinguished by the largest after sales services in the Middle East with over 1,200 technicians spread out in different regions across the kingdom.

The company aims to ensure its customers’ trust in the quality of its American technology products, highly noted by its durability and sustainability, as a product that was used in cooling mega projects, and in consequence ensuring efficient cooling in homes.  

York Iceberg Split, available at the York’s authorised dealers in the kingdom, features impressive qualities, making it the best choice for the customer. This product boasts high quality standards, both durable and long-lasting, not to mention quiet operation and energy efficient.    

Dr Mohanad Alshaikh, CEO of Al Salem Johnson Controls, said: “The purpose of this campaign is to maintain York’s position in the market as a brand with history, heritage, integrity, credibility, and to sustain our customers’ trust in our energy efficient HVAC solutions.”

“The campaign reinforces its exceptional role in the AC industry, offering solutions to the most iconic projects both locally and globally. This is in addition to the company’s contribution in the kingdom’s flourishing development in the past 60 years,” he added. – TradeArabia News Service




Tags: Saudi Arabia | | campaign | market |

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