Over 50 Chinese brands targeting the Middle East and North African (Mena) markets will display products covering office and home furniture, bathroom and kitchen supplies, homewares, lighting, and textiles with unique Chinese designs at an event in Dubai, UAE, next week.

Belt and Road @ index, China Brand Furniture and Building Material Expo will take place in Dubai World Trade Center from September 16 to 18.

Belt and Road @ index is hosted by CCPIT (China Council for the Promotion of International Trade) and organised by CIEC Overseas Exhibition Co., Ltd.

A featured area will showcase Chinese brands and products in Index Element 2018, the biggest interior and furniture event produced by DMG.

At President Xi Jinping's state visit to the UAE in July, the two counties deepened economic ties. China is the UAE's top trading partner, with trade volume over $50 billion in 2017.

The UAE is also a gateway, accounting for 60 per cent of Chinese exports to the Middle East. The UAE is an important location in the Belt and Road Initiative.

Belt and Road @ index, China Brand Furniture and Building Material Expo is an event to promote cooperation and to connect architects, interior designers, developers and procurement professionals with Chinese brands and products in the interior furnishings and fit-out scene across all industries.

Index Element 2018 in September will combine the traditional show with a brand new theme: 'East meets West', to celebrate the 'Silk Road' that lives on to this day.

This show is aimed at individual designs and value driven products from Asia. The China Pavilion at Belt and Road @ index, China Brand Furniture and Building Material Expo will be located in Sheikh Saeed Hall.

Renowned Chinese brands including DeRUCCI Bedding, Hangzhou Dechang Furniture Hardware and Chongqing Gaotian Industrial and Trade Co., Ltd will be attending the expo with new product launches, hoping to steal the spotlight. Highlights of their products are expected to be bedding supplies, office tables and chairs.

The show will present a wide selection of interior products that should suit the taste and budgets of all our visitors, covering their sourcing needs this autumn.

Professionals who show their interest in the Chinese products can enjoy the professional B to B service in the match-making area built specifically for visitors of the China pavilion. – TradeArabia News Service