Dubai WoodShow 2010, the Middle East's only wood-focused exhibition, will feature a new woodshow forum consisting of a series of exclusive keynote sessions delivered by high profile experts from the wood industry spectrum.

The first annual Dubai WoodShow Forum will offer knowledge transfer, networking and business opportunities, and provide the audience with innovative and reliable strategies to gain a competitive edge in the market place.

The four-hour conference will be held daily during the Dubai WoodShow, which will run from April 13 to 15 at the Dubai Airport Expo.

The forum aims at delivering an agenda that merges new wood design and engineering trends, wood pricing and tariff concerns, and reviews of green building compliance and legal timber trading, said a statement.

It will also focus on business development and expansion strategies in the Middle East, including logistics and supply chain opportunities for new market entrants.

The event is being supported by the American Hardwood Export Council (AHEC) as the conference’s official knowledge partner and the American University in Dubai as the official academic partner.

“This event will be the launching pad where industry players can examine the wealth of business opportunities stemming from the ever-expanding Middle East wood sector, and allow major players to explore ways to differentiate their products and services and maintain leadership in the market,” said Dawood Al Shezawi, managing director, Strategic Marketing & Exhibitions.

“On the other hand, wood market investors and business developers will be able connect directly with government free zones representatives as well as logistics and supply chain services providers who will be at the event, while learning more about the key requirements needed to successfully enter the Middle East wood market,” he added.

In addition to the forum, Dubai WoodShow 2010 will also feature the Dubai WoodShow Roundtable, a dedicated platform for exclusive one-on-one business meetings among exhibitors, potential clients and future partners.

The ‘Dubai WoodShow 2010’ will also introduce the Dubai WoodShow Workshops, which will be two-hour interactive presentations designed to provide attendees with a comprehensive overview of the topics, an informative approach of the business at hand, and a tactical review of their operational requirements.

“The new additions to the Dubai WoodShow 2010 underline our strong commitment to the regional wood sector’s long term success,” Al Shezawi said.

“The confirmed presence of several industry leaders exemplifies the importance of Dubai WoodShow 2010 as a definitive event for the regional market. We are confident that we will see a significant increase in attendance this year, which motivates us to continually create important innovations for the show,” he concluded. – TradeArabia News Service