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Etisalat sponsors Antarctica trip

Abu Dhabi, April 12, 2011

Etisalat, the leading telecom service provider in the UAE, recently sponsored the first Emirati female to explore Antarctica.

Dana Al Hammadi, an Etisalat employee and mother of five children, was the only Emirati female in a 65-strong group which consisted of entrepreneurs, valued members of society, teachers, journalists, disadvantaged students and environmental experts from around the world to explore the depths of the South Pole.

From Abu Dhabi, Etisalat sponsored her 20-day journey which took her to Sao Paulo then Buenos Aires, and then to the southern-most city in the world, Ushuaia, followed by a lengthy two-day (about 900 nautical miles) sea trip in one of the world’s roughest waters to eventually reach Antarctica.

The group then spent a number of days visiting breathtaking locations and experiencing the local wildlife first-hand.

Al Hammadi said she was inspired to go on the trip after attending a workshop by Robert Swan, a Polar Explorer dedicated to the preservation of Antarctica.

“After attending one of Robert’s conferences, and after hearing stories about Sheikh Abdul Aziz bin Ali Al-Nuaimi’s travels in the previous year, I was determined to go on the expedition the following year and to represent Etisalat and the UAE,” Al Hammadi said.

During the trip, she witnessed some emotional scenes, where she noticed the effects of climate change first-hand, with glaciers falling down and water levels rising, as well as the impact it had on local wildlife.

Al Hammadi said the trip has reinforced her belief in the importance in sustainability and she is now more determined than ever to spread the world.

“I am going to start new education and awareness campaigns in the UAE. I believe the youth are the most important group to target; because if we teach them now, they can learn to be environmentally-friendly for the rest of their lives,” she said.

“It is future generations who will be particularly affected by global warming so I will be going to schools in the UAE to tell them about my experience and show them photos of the local habitat and encourage them to adapt a greener lifestyle.”

“Like other countries, the UAE has a high carbon footprint, so it is our duty to start making life changes today. We need to start looking at alternative sources of energy now. Every person should set a target for themselves, a goal to achieve,” she continued.

Al Hammadi said she aims to continue to spread the world, encouraging her local friends, colleagues and relatives to play a part.

“I want to do something nobody has done before, to challenge myself, and to represent the UAE,” Al Hammadi concluded. – TradeArabia News Service




Tags: abu dhabi | Etisalat | Antarctica | South Pole |

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