Etisalat units offer Facebook app in Africa
Abu Dhabi, August 9, 2011
Two major Africa-based subsidiaries of Etisalat, UAE’s leading telecom service provider, have joined hands with Facebook to offer customers a Facebook mobile application on Java-based feature phones.
This experience will enable customers of Etisalat Misr and Etisalat Nigeria to save more on mobile Internet package, downloads without incurring any data charges.
The Facebook for Every Phone application provides a unique yet faster Facebook experience for feature phones than those of similar applications and mobile sites.
It carries Facebook’s most popular features and user experience to a wide range of Java handsets, on an optimized speed and exceptional network performance via Etisalat`s Group network across 18 countries round the world.
“We strive to serve our customers better anytime anywhere. Partnering with Facebook will enable Etisalat Group customers to stay connected, up-to date and easily share:- faster browsing of news feed stories, photos, easy uploads from their phones ;synchronize of local address with friends and on-time and speedy download of application,” said Essa Al-Haddad, Group chief marketing officer at Etisalat.
“Etisalat Misr and Etisalat Nigeria are the first posts and more stations to follow. We offer yet another way for people to be connected.”
“Facebook for Every Phone is designed to use minimal data while providing customers with a fast and engaging user experience on feature phones,” Al-Haddad added.
“Having the best network across the 18 countries we operate in and value for money this application uses less data than other Java applications or mobile sites, enabling it to be much more affordable for our customers at all level and all budget ranges,” he concluded. – TradeArabia News Service