Mobily to deploy Ericsson technology
Riyadh, April 22, 2013
Etihad Etisalat (Mobily), Saudi Arabia's second-biggest telecom operator, has joined hands with leading provider of telecom technology Ericsson to launched its new "Shared Account" feature.
Under this package, all Wajid and Raqi active subscribers can independently share their freebies from their mobile with any prepaid & postpaid customers through the new feature. It will also allow them to share their free minutes, free SMS, and free data, said a statement from Mobily.
Commenting on the new feature, Ali Al Dakheel, the acting VP (Consumer Acquisitions) said, "Differentiated customers’ experience has always been at the core of our strategy at Mobily. Ericsson’s innovative technology will allow us to continue to provide our customers with the right services that fit our customers’ individual needs and ultimately exceed their expectations at all times."
Ericsson charging system is a scalable, flexible billing support system solution that delivers decoupling, configurability, a future-proof product roadmap, convergent real-time charging support, a strong user-experience focus and reduced total cost of ownership.
"In doing so, it creates an invaluable competitive advantage for operators looking to thrive in a rapidly evolving marketplace," he stated.
Ali Eid, the president of Ericsson, Saudi Arabia, said, “Today, Ericsson’s charging and billing solutions serve more than two billion users worldwide, which puts us as the market leader in this domain.”
“Our charging system is fully convergent, supporting all services, all access methods and all payment alternatives as we understand that customers’ requirements and demands are always changing, and we are honored to be able to support Mobily in meeting their subscribers’ specific set of demands,” he noted.
Ericsson, he said, shares a long history of partnerships with Mobily which have proven to be very successful in bringing innovation and flexibility to the operators’ customers in the past.
"The two companies also share a passion to be leaders in providing services to meet the customers’ needs as well as to fulfill their expectations," he added.-TradeArabia News Service