Etisalat launches enterprise mobility services
Barcelona, March 2, 2014
Etisalat said it has teamed up with SAP to deliver a comprehensive range of enterprise mobility services and solutions to businesses of all sizes across the UAE.
Under the partnership, Etisalat will build and offer cloud-based and on-premise mobility management solutions, based on a robust mobility platform from SAP.
Such solutions offer companies a lower entry cost for enterprise-grade mobility management with faster time to market, thereby minimizing the cost and risk of implementing and maintaining a mobility infrastructure, said the two companies which sealed the partnership on the sidelines of Mobile World Congress in Barcelona.
These solutions also offer flexibility and scalability to any organisation, geography and usage model, they added.
Abdulla Hashim, the senior VP (Digital Services) Etisalat, said: "Businesses in the UAE have to be mobile-enabled to develop and compete. Etisalat sees a strategic opportunity in building and offering cloud-based Managed Mobility offerings for the private and public sectors in the UAE, as mobility is increasingly becoming critical in the day-to-day business operations."
According to him, Etisalat has a thriving relationship with SAP. Last year both companies agreed to collaborate to accelerate the deployment and adoption of the Smart Government initiatives to capitalize on the opportunities presented by this initiative and the growing demands for enterprise mobility by building the right platform and offerings for Managed Mobility.
The SAP Mobile Platform, he stated, was based on open standards and open source technologies which makes it device and tools agnostic.
Through the platform, government departments or enterprises can achieve quick mobilization of their IT applications through pre-built mobile applications or develop enterprise grade hybrid mobile applications.
The platform also includes mobile solutions for asset intensive industries such as oil and gas, logistics and warehousing where readily available productivity applications like Asset Manager and Inventory Manager can be effective.
"Along with SAP, Etisalatwillbring in innovation in the way government services are offered and the wayenterprises are run, with the ability to ‘run once, deploy everywhere’. Our goal is to improve their ability to compete and thrive and to drive innovation," noted Hashim.
Sherif Hamoudah, the head of telco at SAP Mena, said: "Our mobility solutions can be of considerable value to businesses of all sizes across the UAE, and Etisalat is a strong ally for us to reach our widest audience yet with these offerings."
“The unwired enterprise demands simplicity, and an intuitive user-experience.This is a partnership that is all about empowering the end-user. We want to help businesses exceed customer expectations, drive sales, boost loyalty and reduce operational costs,” he added.-TradeArabia News Service