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Dubai360 Virtual Reality App

Du to highlight role of innovation in daily life

DUBAI, November 22, 2015

UAE-based Du, a top telecom group in the Mena region, will showcase simplified solutions that add value to customers’ lives by bringing innovation to them through a variety of touchpoints at the Innovation Week that opened today (November 22).

Du is collaborating with a variety of government entities to nurture an innovation ecosystem. Du is also enabling communication for families and educators of the special needs community with the BabNoor App.

“At Du we have long held the view that innovation thrives in a collaborative environment; hence we are thrilled to be a contributors to innovation in the UAE,” said Carlos Domingo, senior executive officer, New Businesses & Innovation, Du.

“We have diversified from simply being a telecommunication provider to becoming lifestyle partner, and for innovation we are enabling a smart lifestyle by collaborating with the UAE government and providing them the infrastructure upon which innovation can flourish. During innovation week, we are bringing our latest offerings to the public so that they can have a first-hand experience of how our innovations will add life to life.”

Additional showcases During Innovation Week will enable the public to:

•    Explore a ‘Smart City’ model and the possibilities of virtual interaction, including the measurement of your electricity, water and carbon footprint.

•    Experience the home of the future where they will be able to control everything through virtual reality and fifth-generation technologies.

•    Discover how they will be able to store their health and prescription history on their National ID for access anywhere.

•    See every aspect of the city through Du’s 360 camera.

•    Experience the only Arabic language application in the Middle East enabling education and communication for children on the autism spectrum.

Du has been a long time innovation partner to the UAE government by being infrastructure enablers. Du is a knowledge partner for the Global Innovation Index and has been selected by the Higher Committee for Smart Dubai Initiative as the Smart City Official Wi-Fi Provider.

Innovation Week is an annual weeklong expo to celebrate innovation across the UAE and includes more than 500 activities across the UAE. The program brings together innovators from all kinds industries situated in the different Emirates of the UAE, and allows these innovators to showcase their innovative ideas to the community of UAE and to interact with other innovators. – TradeArabia News Service




Tags: UAE | du | Smart Cities | Innovation Week |

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