Wednesday 14 April 2021

Kingston Digital partners with NXP Semiconductors

DUBAI, 5 days ago

Kingston Digital Europe, a flash memory affiliate of Kingston Technology Company, a leader in memory products and technology solutions, said that it is partnering with NXP Semiconductors on its new i.MX 8M Plus applications processors.

NXP is a leading applications processor developer for creating infrastructure solutions involving smart technology, and Kingston is proud that its eMMC embedded memory solution is part of the reference board for its latest application processor.

Smart device makers requesting NXP’s engineering verification kits featuring the i.MX 8M Plus chipset will see Kingston’s eMMC onboard. This creates a terrific opportunity to expand the relationship with NXP and also further showcase Kingston embedded memory solutions to other IoT manufacturers. Kingston’s discrete memory and storage solutions were also embedded on NXP’s previous-generation i.MX 6 and i.MX 7 series processor boards.

“We are honoured to extend our partnership with NXP, one of the top semiconductor companies in the world, on their latest i.MX 8M Plus evaluation kit,” said Richard Bull, Strategic Marketing and Business Development Director, Kingston EMEA.

“Kingston’s products power machines and devices everywhere from data centres to corporate and client PCs, as well as many embedded products. We have been in the memory business for over 33 years and working with NXP is a great way to enhance our embedded solutions business.”

“Our latest i.MX 8M Plus processor focuses on machine learning, vision, multimedia as well as industrial IoT devices,” said Jeff Steinheider, Director Global Industrial Applications Processor Product Marketing, NXP Semiconductors.

“As with prior NXP applications processors, it is great to work with Kingston and include their embedded memory solutions with our evaluation kits that are sent to developers and manufacturers. Our relationship runs deep on both engineering and marketing levels.”  - TradeArabia News Service


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