Jordan firm plans film based on McCartney book
Dubai, October 3, 2013
Jordan-based RGH Entertainment, a subsidiary of Rubicon Group Holding (RGH), and Unique Features are partnering to bring Sir Paul McCartney’s children’s book, "High in the Clouds," to the screen in 3D.
The partnership was jointly announced today by Randa Ayoubi, CEO of RGH, and Unique Features partners Michael Lynne and Bob Shaye.
RGH, which is headquartered in Amman, has gathered a strong collaboration of leading producers, marketers, composers and writers to develop the feature film project, which is based on the children’s book about a squirrel's quest to find a fabled animal sanctuary called Animalia, written by McCartney, Geoff Dunbar and Philip Ardagh.
McCartney will compose a number of original songs for the film, whilst Tony Bancroft (of Mulan fame) will direct the feature from a screenplay adapted from the book by Josh Klausner (Shrek Forever After, Date Night).
Evolution, the exclusive consumer products agency for RGH, will spearhead the global licensing and merchandising campaign for the film.
“It’s a great privilege for us at RGH to be bringing this endearing and entertaining tale to the big screen in 3D. Working with Unique Features and Sir Paul McCartney, we hope to translate 'High in the Clouds' into a memorable movie experience and launch a franchise to be enjoyed by children and families for many generations,” said Ayoubi.
Michael Lynne, on behalf of Bob Shaye & Michael Lynne and Unique Features, said: “We know how special this project is for Sir Paul and how excited he is to be a part of this wonderful, creative collaboration. We look forward to working with RGH and the entire creative team to help realise all of our ambitions for 'High in the Clouds'.”
“Sir Paul McCartney is a masterful storyteller whose lyrics and music have captured our imaginations for over half a century. I am thrilled to be a part of his latest creative effort and look forward to working with our talented teams in Los Angeles, Amman and Manila to create a film worthy of the McCartney legacy,” said David Corbett, executive producer of the film.
“High in the Clouds is a passion project for me. I am thrilled to be working in partnership with Randa Ayoubi and David Corbett at RGH, and David Michael Lynne and Bob Shaye of Unique Features. Working with the highly creative talent at these companies together with Josh Klausner and Tony Bancroft, we will be able to create a warm, funny and moving animated film that will resonate with worldwide audiences,” said Sir McCartney.
High in the Clouds is being produced by Unique’s Michael Lynne and Bob Shaye, with RGH’s Randa Ayoubi and David Corbett serving as executive producers. The film will be released in 3D CGI stereoscopic in 2015.
RGH, which is also producing "Postman Pat: The Movie", has a team of 400 employees in four locations: Amman (Jordan), Los Angeles (US), Manila (Philippines) and Dubai (UAE). - TradeArabia News Service