Emirates sponsors Rugby World Cup tournaments
Dubai, January 27, 2014
Dubai-based Emirates airlines and Rugby World Cup have signed a sponsorship deal for the Rugby World Cup 2015 and 2019, which will be held in England and Japan respectively.
Emirates has also extended its sponsorship of the International Rugby Board’s (IRB) match officials until the end of 2019, which includes for the first time in Rugby World Cup (RWC) history the rights to brand the shirts of match officials on the field of play during the tournament.
Tim Clark, president of the airline, said: “Rugby is a core part of Emirates’ sports sponsorship portfolio. We’ve supported rugby around the world for more than 20 years, and we are glad to have helped connect hundreds of thousands of passionate rugby fans from around the globe through these events.”
Emirates will be an official worldwide partner of the World Cup tournaments, as well as the official airline.
The ‘Fly Emirates’ logo will adorn the shirts of match officials, and the airlines will have its branding displayed around all stadiums in England and Japan where matches will be played during the six-week long tournaments.
RWC 2015 will kick-off on September 18 at the Twickenham Stadium in London, with a total of 20 teams participating in the tournaments. - TradeArabia News Service
More Media & Promotion Stories
- Arab heroes shine at Abu Dhabi Triathlon
- Memac Ogilvy wins big at Dubai Lynx Awards
- Bahrain set to host first bridal and fashion expo
- NAS CEO El Houry chosen Young Global Leader
- Branson to address top UAE executives at du forum
- Rare Qatari artefacts on display in Doha
- Arpu's T-Pay gateway draws top game vendors
- SES signs capacity deal with Libyan group
- Primedia appoints new general manager in UAE
- National Geographic announces Cosmos launch
- Red Stallion Interactive sets up Bahrain, Qatar offices
- New MD for Media Group International
- Al Aan TV picks Harris for HD service
- Ogilvy & Mather takes majority stake in Memac Ogilvy
- UAE to host first stage of IPL cricket
- Etisalat, Tata launch video connect service
- LIVE exhibits HD technologies at Cabsat
- Twitter crashes again, software glitch blamed
- Talia seals new partnership with Thuraya
- Art now 'a viable asset class for ME investors'
- 150 creative activities mark 1st Dubai Art Season
- KFC, MBC promotion offers visit to WWE event
- 155m-year-old dinosaur finds home in Dubai Mall
- Most firms take up more CSR projects
- Saudi salon plans expansion across Gulf
- Microsoft identifies new digital trends
- Etisalat offers live streaming TV apps
- Month-long British Festival in Qatar opens
- 20 students take part in Leo Burnett event
- Saudi, Emirati journalists quit Qatar jobs