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UAE team wins app contest top prize

Doha, February 4, 2014

The UAE-based team “Loujie” has won the top prize in the 2014 Arab Mobile Learning Challenge (AMAC).

The mobile app competition’s final was held recently in Doha, Qatar.

“Loujie” won a prize money of $50,000. The second prize of $30,000 went to the “Crowd Analyzer”, also from the UAE, and the third prize of $20,000 was won by Jordan’s “Markabaty” team.

The competition was open to young people from across five countries in Mena – the UAE, Jordan, Tunisia, Qatar and Saudi Arabia.

One team from each of these countries has won an opportunity to compete at the World Mobile Congress, which will take place in Barcelona later this year. These teams include “iCaps” from the UAE, “The Pen” from Jordan, “Grandfit” from Tunisia, “Baharat” from Saudi Arabia and “Eductechno2” from Qatar.

About 150 teams entered the competition with 15 chosen to compete in the Doha final. The final teams were judged on the creativity, presentation and innovation of their app, as well as the design of their accompanying business model.

Apps needed to be relevant to the hospitality, education, entertainment or employment sectors, nurturing employability skills in entrants relevant to the region’s workplaces. The teams had undergone an intense mentoring programme, led by technical and business experts from across the region.

Pearson is a major sponsor of AMAC. The company’s regional qualifications director, Mark Andrews, who was also a judge at the finals, said he was impressed by the calibre of the finalists, and that many of the apps entered had the potential to go onto to become viable business start-ups.

AMAC was developed to help address the challenges the Arab World faces in relation to high levels of youth unemployment and underemployment. - TradeArabia News Service
 




Tags: UAE | Mobile | Pearson | app |

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