New automotive channel launched
Amman, July 25, 2009
Arab Motors recently launched its new automotive TV channel, introducing fresh and original automotive and motorsport content with a unique Arabian flavour.
Arab Motors is an Arab satellite channel in both identity and content, broadcasting its programmes to and from the Mena region, in general, and the GCC area, in particular.
This is a specialised channel in the world of automotives, from the programmes to the services provided for both viewers and Arab traders, taking the auto trading market to the next level with the introduction of the first market of its kind in the Middle East, the “virtual automotive market.”
“It is a source of pride and pleasure for us, at Arab Motors, to launch our channel in the Middle East,” said Mousub Shashaa, marketing manager at Arab Motors.
“We endeavor to be the most successful and outstanding automotive TV station in the region, with uniquely developed and unparalleled subject matter and design that caters for all market segments in an educational and interactive way,” he added.
“Our ultimate goal is to serve an audience with a thirst for all that is new in the automotive world.”
“One of the key features of Arab Motors is that it offers a specialised market for automotive trading, whether buying or selling, which is easy to use, reliable and effective,” Shashaa concluded.
Arab Motors has a highly qualified team preparing fresh and original programmes, using high-tech technological tools (website, mobile applications, SMS and MMS technology, and online streaming) to broadcast its news, said a statement. – TradeArabia News Service