Abu Dhabi TV adds MBC HD channels
Abu Dhabi, December 19, 2011
Abu Dhabi TV Network has expanded its premium content offering available on the AD Sports set-top box to include seven MBC High Definition (HD) channels.
The addition complements the existing HD content available, giving viewers up to 18 HD channels covering sports, movies, documentaries, series, news, and family content, said a statement.
At no additional cost, AD Sports set-top box subscribers will now be able to view: MBC 1, MBC 2, MBC 4, MBC Drama, MBC Action, MBC Max and Al Arabiya news channel all in HD.
As part of the partnership, MBC will also feature AD Sports’ exclusive Barclays Premiere League (BPL) highlights on MBC1 and Al Arabiya news channel, it said.
Malcolm Wall, CEO of Abu Dhabi Media, said: “Our partnership with MBC reinforces our commitment to provide viewers with the best in world-class HDTV content across genres. Now, with the ADTV Network, the entire family can view their favorite programming in just one place through our AD Sports set-top box.”
Abu Dhabi Media is a leading media organization in the Middle East, with businesses in free and pay television, radio, publishing, digital media, games, feature films, music, digital signage, outside broadcast/production and printing. – TradeArabia News Service