Denny's to open 30 restaurants in Middle East
Abu Dhabi, January 7, 2014
Denny’s, the world’s largest full-service family dining chain, has signed a franchise agreement with Abu Dhabi-based Advance Investment, for the development of 30 new Denny’s restaurants in nine countries in the Middle East.
The restaurants will be developed over the next 10 years, a statement said.
Advance Investment, an affiliated entity of Food Quest Restaurant Management, has the exclusive rights to open restaurants in the UAE, Saudi Arabia, Qatar, Bahrain, Kuwait, Egypt, Lebanon, Iraq and Jordan. The first Denny’s restaurant is slated to open doors to diners in the UAE in 2015, it said.
Fareed Bilbeisi, chairman of the board of Food Quest, said: “We are proud to be associated with the Denny’s brand and look forward to developing it in the Middle East. This is a great addition to the management portfolio of Food Quest covering the family dining segment.”
John Miller, Denny’s president and chief executive officer, stated: “We are making significant progress expanding the Denny’s brand internationally with the right franchise partners and this is further evidence of our momentum. This significant development agreement is our first major expansion in the Middle East and expands Denny’s unopened international pipeline to over 60 restaurants.”
Denny’s senior vice president of Global Development, Steve Dunn, added: “We are proud to say Denny’s is the largest family-dining chain across the globe and it is an honour to have the opportunity to work with such a great franchise partner as Advance Investment leading the way for Denny’s in the Middle East.”
Denny’s opened its first international restaurant in 1966 in Acapulco, Mexico and has since expanded its footprint to 11 countries and US territories, including 100 locations in Canada, Chile, Costa Rica, Curaçao, Dominican Republic, El Salvador, Guam, Honduras, Mexico, Puerto Rico and New Zealand.
As the company approaches 1,700 restaurants worldwide, Denny’s is providing guests around the globe with the promise of everyday value and indulgent menu items served in a friendly and inviting atmosphere, the statement said. – TradeArabia News Service