Al-Futtaim invites UAE to testdrive top US speedboat
Dubai, January 14, 2014
Al-Futtaim Marine, the exclusive distributor for Larson boats in the UAE, has launched a nationwide campaign called “Get On The Water” – inviting select individuals to test drive Larson’s hitech speed boats at popular waterfront venues across the UAE.
Larson, a 100-year old speedboat manufacturer from the US, is famous for its speed, modern design, ease of use, durability, manufacturing technology and interior space utilization, said a statement from Al-Futtaim Marine.
The campaign kicked off by inviting members of the press to test drive Larson’s LX195, LSR2100 and LXi238 Series at the Park Hyatt hotel’s adjacent marina.
The company plans to send out invitations to hundreds of carefully-selected individuals across the UAE to test drive the Larson and experience the thrill of driving a speed boat, said a senior official.
Toby Scruby, the general manager, Al-Futtaim Marine said, “The unique experience and excitement of driving and owning a Larson speed boat is one of its kind. We want the ‘young at heart’ to come out and feel this excitement first hand. Whether you are a boat enthusiast or have never driven a boat, we invite you to have a fun, relaxed day on the water with one of our of our world famous Larson speed boats.”
Larson boats, he said, was one of the most popular speedboat brands in the US because of its modern design and affordable pricing.
The speedboats are made with VEC technology – a process which guarantees that every Larson boat meets highly precise standards for quality, design and body robustness. Every Larson comes standard with lifetime limited warrantythat is transferable to a second owner thereby increasing resale value and peace of mind, stated Al-Futtaim Marine in its statement.
The “Get On The Water” with Larson campaign will run until April 2014 and will be featured at select waterfront five star hotels in Dubai and Abu Dhabi, it added.-TradeArabia News Service