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Midamar Sliced Pastrami... 'purely halal'

US halal firm invites industry leaders to visit facility

WASHINGTON, December 25, 2014

Midamar, a halal food company based in the US, Midamar has extended an open invitation to Islamic scholars and designated community leaders in the US, Asia and the Middle East to visit its facilities.

Official auditors and community leaders will witness Midamar processes for themselves, a statement from the company said, adding that Midamar will engage in discussion on the true nature of the US halal industry, its practices, challenges and opportunities.

Midamar said it wants to assure all consumers that while the halal food industry and scholars may not agree on all aspects of halal definitions, Midamar is among the minority in the US that remains clear about its halal practices and thus seeks to dispel certain suspicions and rumours that have surfaced recently.

The US firm also rubbished the recent news reports which claimed that the company had sold millions of dollars in meat to the GCC countries without following the halal practices as promised in its labelling and advertising.

These allegations are simply incorrect and have been made without fully considering the context and diversity of the halal market, the company said in its statement.– TradeArabia News Service




Tags: halal food | Midamar |

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