Fuji Heavy Industries Ltd. (FHI), the manufacturer of Subaru automobiles Japan, has appointed Al Adiyat Automobiles as its exclusive distributor in Abu Dhabi and Al Ain.

“We are delighted to strengthen our operations in the UAE by partnering with Al Adiyat Automobiles. Abu Dhabi is on an exponential growth path and we are confident that the discerning customers in the UAE will come forward to experience our vehicles,” said Keisuke Kanamori, regional head, CIS, Middle East & Africa, Fuji Heavy Industries, Japan.

“Subaru was one of the few brands to show growth in the US, China and other markets in 2009,” he added.

The Subaru range previewed included the All New Legacy and Outback, Forester, Tribeca and Impreza.

“With a spanking new showroom on Electra Street and a new workshop and parts centre and warehouse to be opened in a few months, the customer will experience a totally new and delightful sale and after sales experience which will be a differentiating factor,” added Hafiz Vakil, general manager Al Adiyat Automobiles.

“We are proud to be associated with Subaru. The company has won several awards in US and Europe for safety by various industry bodies.”

“The superior safety features, unique boxer engine and AWD coupled with Al Adiyat Automobiles’ focus on customer care and after sales services will be the driving force for Subaru’s growth in the region. Al Adiyat is working on special inaugural offers which will be announced shortly.”-TradeArabia News Service