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Automechanika draws 33pc more visitors

Dubai, May 29, 2010

A major trade and networking event for the automotive aftermarket held recently in Dubai attracted 33 per cent more international visitors as compared to last year’s event, organisers said.

Automechanika Middle East 2010 ran from May 25 to 27 at Dubai International Convention and Exhibition Centre.

The 2010 event was also considerably larger than last year, attracting more than 1000 exhibitors. A majority of exhibitors and trade visitors reported a large number of deals, business enquiries and leads generated over the three days of the show.

The event was extremely well attended with international buyers from the Middle East, East and North Africa and the Central Asian states making their presence felt in significant numbers, said a statement.

“The Middle East region is one of the world’s fastest-growing markets for automotive products,” said Ahmed Pauwels, chief executive officer, Epoc Messe Frankfurt, organisers of the event.

“Automechanika Middle East 2010 has further consolidated its position as the definitive trade plat-form for the industry in the region. The encouraging numbers reported at the show reflect well on the growth trends in the region,” he added.

Ousama Abu Khader, sales and marketing director of Schaeffler Group Automotive, said: “Overall Automechanika Middle East is a good show with good quality visitors. Our business at the show was good.  The visitors to our pavilion came from all over the Middle East and Africa, Afghanistan and Iran.”

Schaeffler, which has a head office in Germany and an office in the Jebel Ali Free Zone, exhibited clutch and release systems, engines and transmission and chassis applications.

Abu Khader said his company deals with OE and aftermarket products operating through distributors and direct sales in auto and truck parts as well as tractors and other agricultural vehicles.

Europart of Germany displayed workshop equipment, auto spare parts, and brake disc testing equipment at the trade fair.

“The show is excellent for us in terms of quality of visitors and results,” said Gunnar Nielsen, area manager-Middle East and Africa. “We received a lot of inquiries and trade leads and a number of sales in different product segments.”

He added the visitors to his booth were mainly from the GCC and Africa regions. – TradeArabia News Service




Tags: Dubai | Automotive | Automechanika | Aftermarket |

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