Suzuki compact sees ‘big sales’ in Saudi
Riyadh, June 29, 2010
Japanese carmaker Suzuki’s compact car Celerio is seeing impressive sales in Saudi Arabia, complementing the fact that the model sold over 100,000 units worldwide in the first six months of its launch, said a top official.
“Traditionally the Saudi auto market has been known for its large sedans and SUVs,” said Maher Al Nabawi, deputy general manager, Suzuki Saudia, the sole distributor of Suzuki vehicles in Saudi Arabia and part of Bamarouf Group.
“However, we have been observing a small but definite change over the recent years, with small and compact cars generating significant interest in the local market,” he added.
“Suzuki, with its wide array of cars in this segment, has seen its customer base in Saudi Arabia growing steadily over the last few years. Suzuki Celerio, our recent introduction in the compact car category, in particular has witnessed excellent sales in the Saudi market due to its build quality, aerodynamic design, fuel efficiency, safety features and overall performance,” Al Nabawi explained.
The Suzuki Celerio comes with a naturally aspirated, 1.0L, 12-valve three cylinder, 67 horsepower engine, a statement said.
The compact dimensions of the engine block significantly contribute to reducing the weight of the car, which in turn results in increased fuel mileage. Also, the Celerio’s Euro 3-rated emissions level is the best in its class, it added. – TradeArabia News Service
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