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Toyota presents full line-up at show

Jeddah, November 28, 2011

Toyota presented its full line-up at the 33rd Saudi International Motor Show (Sims) which was held in Jeddah recently under the patronage of the Ministry of Transport.

The event took at the Jeddah Centre for Forums and Events, a statement from the leading auto maker said.

“Sims is a chance for us to interact with customers from different age groups and backgrounds. Therefore we showcased our full line-up to cater to each market segment displaying our latest 2012 models,” said Faisal Abdullah, vice president of Abdul Latif Jameel (ALJ). “This year’s highlights were the latest FT-86 concept car and the reveal of the all-new Camry 2012 model for the first time to the Saudi public.”

“The Camry in its seventh generation will build on the strong foundation and heritage that previous generations have set and make it one of the best-selling and most-loved car in Saudi Arabia and the world. Fuel economy, handling stability, new sophisticated technology and advanced safety measures as well as the new redefined progressive exterior and spacious interior make the Camry 2012 a benchmark in its segment,” he said.

“The display of the FT-86 concept car gives our customers the chance to get a glimpse into the future of Toyota. The FT-86 is an entirely driver-oriented concept, designed to give form to the intrinsic joy of driving through precise, instantaneous responses to even the smallest throttle or steering input,” Abdullah added.

The company hosted the largest booth at the show occupying 1129 sq m of space within the exhibition center and 708 sq m of outdoor display space, the statement said.

Toyota also offered various competitions for young visitors, special accessorised versions of cars for enthusiasts, and a Toyota Café for visitors who wanted to relax.

The partnership between Toyota Motor Corporation (TMC) and Abdul Latif Jameel (ALJ) started in 1955 and continues to go from strength-to-strength, consistently providing its customers with excellence at every level and supporting the exclusive dealership with its kingdom-wide network of sales outlets and service centers, it said. – TradeArabia News Service




Tags: Saudi Arabia | Toyota | Jeddah | display | Camry | Abdul Latif Jameel | Sims |

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