Bentley posts record Mideast sales
Dubai, February 4, 2013
Luxury vehicle manufacturer Bentley Motors has announced its best ever year in the Middle East, with an increase in sales of 44 per cent in 2012 in comparison to the figures of the previous year.
The new Bentley Continental GT V8, introduced last year in the region, accounted for 20 per cent of sales. A total of 815 customers took delivery of a new Bentley model during the year.
Globally, deliveries were up in every international region as Bentley increased its global sales network by 10 per cent. Bentley Motors completed the year on a high with a sales growth of 22% with total of 8,510 cars delivered.
The Continental GT and GTC W12 continued to be the top model for Bentley in the Middle East, contributing 27 per cent of the total sales. This was reflected on the global stage with these models accounting for a third of all sales.
The Mulsanne finished 2012 with healthy sales, with over 130 being sold across the region. Globally the Bentley flagship registered a 10 per cent growth.
Chris Buxton, regional director for the Middle East, said: “This has been a remarkable year for Bentley in the Middle East, with showrooms opening in Abu Dhabi, Qatar and Saudi Arabia testament to our rapid expansion in the region.”
“We also opened the World’s Biggest Bentley Workshop in Dubai, which is able to service 140 Bentley’s simultaneously.
“The new Continental GT and GTC V8 range has had a good start in the second half of 2012, contributing significantly to regional sales and winning Best Luxury Coupe at the Middle East Motor Awards. We are now looking forward to 2013 and the introduction of exciting new products to the Middle East market,” he added.
Bentley Middle East has dealerships in Bahrain, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia and the UAE. – TradeArabia News Service