Friday 22 February 2019

Humaid Matar Al Dhaheri

EMC car sponsor of Abu Dhabi boat show

ABU DHABI, January 31, 2018

Emirates Motor Company (EMC), the authorised distributor of Mercedes-Benz in Abu Dhabi and flagship company of Alfahim, will be the official car sponsor for the inaugural edition of Abu Dhabi International Boat Show (ADIBS 2018).

Organised in association with British Marine, ADIBS is set to take place from October 17 to 20 at Abu Dhabi National Exhibition Centre’s on-site show marina.

Humaid Matar Al Dhaheri, group chief executive officer of event organiser Abu Dhabi National Exhibitions Company (Adnec) said: “Adnec welcomes EMC as the official car sponsor of ADIBS 2018. In EMC, we find a partner that adds value to the show and is aligned with the ethos and direction we are heading in. Together, we look forward to delivering the successful inaugural edition of ADIBS that will help us promote Abu Dhabi as a global leisure marine industry hub.”

Frank Bernthaler, CEO of Alfahim Automotive, said: “We are honoured to support Adnec on such a high profile event as it caters to our client base at EMC as well. EMC will be giving visitors and delegates the chance to explore the new era of intelligent driving in our Mercedes-Benz range.”

Expected to draw the participation of 150 exhibitors and 30,000 visitors over four days, the event caters to marine industry professionals, boating enthusiasts and families that enjoy a great day out on the water. It will feature 75 boats berthed at the on-site show marina with newly extended capacity to meet the demand.

As part of its support, EMC will deploy latest luxury Mercedes-Benz models to cater to the transportation requirements of ADIBS 2018.

The event is set to attract top marine and leisure suppliers and distributors seeking investment opportunities in the UAE’s booming yachting industry.

Some of the top industry players from around the world have already signed up to participate. These include Al Suwaidi Marine, ART Marine, Azimut, Bayliner, Belize, Beneteau, Benetti, Bertram, Boston Whaler, Cantieri di Pisa, CRN, Custom Line, Delma Marine, Ferretti Yachts, Greenline Yacht Interiors, Hanse Yachts, Hatteras, IMG Boats, Integrity Boats, Itama, Jeanneau, Lagoon, Mercury, Mochi Craft, Monte Carlo Yachts, Monterey, Pershing, Prestige Yachts, Riva, Riviera, Savage Lighting, Sea Ray, Sunseeker, Willliams Jet Tenders, and The World of Yachts and Boats.

Among the sponsors of ADIBS 2018 are Abu Dhabi Department of Culture and Tourism, Al Suwaidi Marine, Mercedes-Benz through EMC, Abu Dhabi Health Services Company (SEHA), Delma Marine, Marine Concept, Emirates Palace, and Greenline Yacht Interiors. – TradeArabia News Service

Tags: EMC | Emirates Motor Company | AlFahim |

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