Wednesday 16 October 2019

Joni Paiva

Nissan announces new senior appointments for MEA, India

UAE, June 24, 2019

Nissan, a leading automobile manufacturer, has appointed Joni Paiva as its regional vice president, marketing and sales for Africa, Middle East and India; and Thierry Sabbagh as managing director of Nissan Middle East.

Paiva has over 20 years of collective experience within the Renault-Nissan Alliance, most recently in Nissan Canada as president overseeing Nissan operations including sales and marketing, finance, dealer network, product and corporate planning, aftersales and the captive sales finance company, said a statement.

Paiva, reporting to Peyman Kargar, AMI senior vice president and chairman, succeeds Sivagnanam Kalyana, who has transferred to the UK as managing director, Nissan Motor Great Britain.

Sabbagh brings more than 15 years of experience in the automotive industry in the Middle East. Having previously been the sales director at Nissan Middle East, he joined Nissan from Ford Middle East, where he led the subsidiary as managing director, it said.

Sabbagh, who has gained wide experience with manufacturers, including Mercedes Benz and Cadillac, succeeds Juergen Schmitz who decided to leave Nissan after 11 years to pursue other opportunities.

Peyman Kargar, senior vice president of Nissan Motor Co, chairman of the management committee for Africa, Middle East, and India, said: “Our company aims to double its presence in Africa, the Middle East and India over the course of our midterm plan to 2022.”

“We are pleased to welcome Paiva from Nissan Canada to the region to lead our regional AMI business, and congratulate Sabbagh on his new role within the organisation to lead our Middle East operations,” Kargar said.

“They both bring vast knowledge of the automotive industry with a commendable track record of success. We are confident that their strategic expertise and skills will add immense value to our drive for growth in the region,” Kargar added. – TradeArabia News Service


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