Saturday 18 January 2020

McLaren open day features 25 cars worth $62m

LONDON, July 8, 2019

McLaren recently organised a line-up of over 25 cars, estimated to be worth around BD23.7 million ($62.5 million), including iconic models such as the P1TMGTR and the new McLaren Speedtail to mark the company’s open day in Surrey, UK.

Despite McLaren Automotive only being founded under a decade ago, it recently built its 20,000th car and under  BD56.8 million investment strategy, will launch a further 14 models or derivatives between now and 2025. Under the company’s ambitious Track25 business plan, all McLaren’s sportscars and supercars will be hybridised with an equal focus on using advanced materials to save weight and enable exhilarating performance.

Around 3,000 of the company’s employees, their families and friends, supported by over 70 volunteers, joined members of the company’s executive team to see the exclusive display alongside activities that ranged from ride on P1TMhypercar ‘races’, to a children’s competition to ‘design’ the best car judged by McLaren Design Director Rob Melville, to testing reaction speeds on a Batak machine supplied by tyre partner Pirelli.

“Seeing our famous line-up of cars assembled here for the first time today is a reminder to everyone of how far we’ve come as a company in such a short space of time and the ambition and innovation of our people who have helped create that success,” said Mike Flewitt, chief executive officer, McLaren Automotive.

“It’s thanks to them, with the support of their friends and families, that we have been able to achieve so much, so quickly and launch so many amazing cars, over 90 per cent of which are exported around the world. Our ambition as a company remains stronger than ever and we look forward to adding more amazing drivers’ cars to our range very soon.” – TradeArabia News Service


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