US-based automaker GMC will showcase its refreshed 2020 line-up reinforced by premium nameplates at the 2019 Dubai International Motor Show running from November 12 to 16 at Dubai World Trade Center.

Visitors to the GMC motor show stand will be given the opportunity to take a closer look at the all-new GMC Sierra line-up, the boldest expression ever for GMC’s full-size pickup, underpinned by two models exclusively available for the region – the Sierra Elevation and AT4 regular cab trims.

Daniella D’Souza, head of Brand - GMC Middle East, said: “The Dubai International Motor Show is the ultimate event for automotive enthusiasts, this year the show is set to reach new heights and we are very excited to be able to contribute to it and give our loyal customers a sneak peek of the 2020 Sierra. For the first time ever, we are giving customers the chance to choose from six different versions that are fully customizable to suit their active lifestyles and needs.”

“We have enjoyed a long GMC legacy in this market, first entering it over 92 years ago with vehicles designed specifically for desert driving. This is why we are very excited to showcase some of our most popular GMC products to truck and automotive fans at the 2019 Dubai International Motor Show,” she added.

GMC’s full-size pickup truck has been redesigned from the ground up and is larger in almost every dimension. The all-new GMC Sierra guarantees a unique formula of authentic on and off-road capability paired with a bold appearance accentuated by sculpted fenders and a tall powerful hood, giving it unmistakable road presence, a GMC statement said.

Available in either crew cab or regular cab body styles, the GMC Sierra line-up comprises of the SLE, SLT, Denali, Elevation and AT4 models. Targeting customers with active lifestyles, the first-ever AT4 combines smart capability and innovative technologies with off-road capability.

The GMC Sierra models and AT4 brand will be displayed at the 2019 Dubai International Motor Show, alongside a wide range of nameplates that will complete the brand’s line-up at the show. – TradeArabia News Service