Oman Oil Refineries rebranded
Muscat, June 13, 2011
Oman Oil Refineries and Petroleum Industries Company, one of the Sultanate's largest companies, has been launched under a new name and brand - Orpic.
Orpic is jointly owned by the Government of Oman and Oman Oil Company, the nation’s oil energy investment business.
It was created from the integration of three companies – Oman Refineries and Petrochemicals company (ORPC), Aromatics Oman (AOL) and Oman Polypropylene (OPP), following a successful integration initiative called ‘Program Apple’.
With plants in both Muscat and Sohar, Orpic aims to set a new standard for Oman’s refining and petrochemicals industry with increased efficiencies and significantly improved operational and financial performance.
“The launch of the new name and company brand is the result of wide-ranging consultation with employees and external stakeholders over the past four months,' said CEO Musab Al Mahruqi while speaking at the launch ceremony.
“It marks another step in the evolution of this company into an integrated Omani refining and petrochemicals business we are proud of. Our employees and company have made great progress over the last year and united behind this new brand, we will continue those efforts into the future,' Al Mahruqi remarked.
Orpic, he said, was the culmination of a successful 12-month integration program for ORPC, AOL and OPP.
“Our new brand identity is fresh and modern, and represents perfectly our position as a modern and forward-thinking company,” Al Mahruqi added.
Orpic, he said, has ambitious plans. 'We are building an integrated Omani refining and petrochemical business we are proud of. That means a business which operates safely and reliably, while paying due care to the environment.'
“We are proud to deliver fuel to our nation as well as delivering a financial return to our shareholders. We also aim towards creating challenging and rewarding careers for our people,' said Al Mahruqi.
'This year, we are providing over 130 opportunities for training and development for new graduates to be trained in the fields of operation and maintenance of refineries and petrochemical industries. We have plans to recruit over 400 Omanis in the next 5 years and enroll in similar training programs,” he added.
The integration has created a business which brings together more than 1,600 employees, operating Oman’s two refineries and downstream petrochemicals plants.-TradeArabia News Service